logo design

Top 10 logo design companies in Brisbane

Making a solid first impression with your logo is crucial because it’s what potential buyers will see first. You can differentiate yourself from the competition and build a strong brand identity with a well-designed logo. Here are ten of the top logo design firms in Brisbane if you’re seeking for one:

  • Starlinks
  • Red Kite Design
  • Daniel Sim Design
  • BrandStrong
  • Crystal Print Media
  • Juno Creative
  • Upward Consulting
  • Farsiight
  • Chello
  • Vesanique
  • Need help selecting a company? Allow our staff to make you a personalized shortlist.

These businesses employ a group of talented and skilled designers that can produce a logo that is both eye-catching and functional. In addition, they provide a variety of other services like marketing, web design, and branding.

It’s crucial to take your needs, timetable, and budget into account when selecting a logo design firm. Make sure the company’s aesthetic aligns with your brand by perusing their portfolio. It’s also important to get a quote in advance so that you know what to expect.

The following advice will help you make the most of your logo design project:

  • Have a clear vision for your brand. What are your brand values? What kind of image do you want to project? You can explain your brand to your logo designer once you have a firm grasp on it.
  • Be specific about your needs. What size and format do you need your logo in? Will you be using it for print or digital media? Being more precise is preferable.
  • Be open to feedback. Your logo designer is an expert in their field, so be open to their suggestions. They might have concepts that you haven’t considered.
  • Don’t be afraid to ask for revisions. Once you have a draft of your logo, be sure to provide feedback and ask for revisions as needed. Your goal is to create a logo that you love and that represents your brand perfectly.

If you’re looking for a logo design company in Brisbane, there are many great options to choose from. The companies listed above are all experienced and reputable, and they offer a range of services to meet your needs.

A logo design business should take your needs, timeline, and budget into account. It’s also important to look at the company’s portfolio to see if their style matches your brand.

logo design in Malbourne

Logo Design Trends to Watch in 2023

As we step into the dynamic world of design in 2023, logo designers and brand enthusiasts are eager to explore the latest trends that will shape the visual identities of businesses worldwide. In this blog, we’ll dive into the logo design trends that are expected to dominate the scene in 2023. Additionally, we’ll take a closer look at how these trends are influencing the vibrant logo design landscape in Melbourne, a city known for its creative industries and diverse businesses.

  1. Minimalism and Simplicity:

Minimalism has been a prevailing trend in logo design for some time, and it’s not going away in 2023. Clean lines, simple shapes, and uncluttered designs continue to reign supreme. This trend is all about conveying a brand’s essence in the most straightforward and memorable way possible. Logo design in Melbourne has also seen a surge in minimalist designs, with businesses across various sectors opting for sleek and sophisticated logos that resonate with the city’s modern, cosmopolitan vibe.

  1. Organic and Handmade Elements:

In contrast to the rigidity of minimalism, 2023 is witnessing a surge in logos that incorporate organic, hand-drawn, or handmade elements. This trend adds a personal and authentic touch to branding. Melbourne-based logo design studios are increasingly infusing their creations with these elements, allowing businesses to connect with their audience on a more human level.

  1. Color Gradients:

Color gradients are making a strong comeback in logo design. By blending two or more colors seamlessly, designers can create eye-catching, vibrant logos that captivate audiences. In the world of logo design in Melbourne, this trend is being embraced by tech startups and creative agencies, adding a touch of innovation and energy to their brand identities.

  1. Responsive and Adaptive Logos:

In our digital age, responsive and adaptive logos are becoming crucial. These logos can adapt to different screen sizes and platforms without losing their impact. In the context of Melbourne logo design, this trend is particularly relevant as businesses strive to maintain a consistent brand image across their online presence, catering to the diverse digital landscape of the city.

  1. Sustainable and Eco-Friendly Design:

As environmental concerns continue to grow, many brands are opting for logos that reflect their commitment to sustainability and eco-friendliness. In the context of logo design in Melbourne, where environmental consciousness is deeply ingrained in the city’s culture, businesses in the renewable energy and eco-friendly products sectors are leading the way with green-inspired logos.

  1. Abstract and Geometric Shapes:

Abstract and geometric shapes are being used creatively in logo design to convey complex ideas and concepts in a visually appealing manner. In the diverse business landscape of Melbourne logo design, this trend is helping brands stand out by showcasing their unique attributes and values through innovative shapes and patterns.


The world of logo design is ever-evolving, and 2023 promises to be an exciting year for the industry. As we’ve explored, logo design in Melbourne is no exception, with businesses in this vibrant city embracing these trends to craft compelling brand identities. Whether you’re a designer or a business owner, staying updated on these trends will be essential for creating logos that resonate with your target audience and reflect your brand’s identity in the ever-changing landscape of design.

Logo Design Services Australia

Logo Design Services Australia

Logo Design Services

Your logo design is that the focus of your business’s visual identity. consider it as your “business signature”. It communicates who you’re and is an important component of effective branding and marketing.

A powerful logo identifies your business altogether sorts of online and offline visual communications. This includes signage, stationery, business cards, invoices, advertising, the web, and collateral materials. Because itʼs the core of your visual identity system, it should be used consistently across all communication platforms to reinforce your brandʼs recognition and never altered in any way. and since it’ll be seen everywhere, it must be right.

Weʼre hooked on simplicity in logo designs. we all know how shapes and color impact perception, so we use a palette of colors and shapes that accurately represent your personal and business style. this is often evident altogether in our work.

How to Design a Logo Few Steps to Creating a Logo

How to Design a Logo Few Steps to Creating a Logo

So you need to plan a logo for your organization or association. In the event that you have the assets, our first idea is to recruit or commission a fashioner. Planning a logo may appear to be basic, yet ask any great architect and they’ll reveal to you it’s not. The planning cycle once in a while is.

Also, you get what you pay for, and we need you to have the best.

Be that as it may, in the event that you need to begin constructing your image’s visual character and recruiting a fashioner isn’t a possibility for you, we’re here to walk you through it. We requested three fashioners with a consolidated 25+ years of experience to impart to us how they plan a logo.

What is a logo?

This inquiry likely invokes clear pictures of an acclaimed swoosh or an apple with a nibble removed from it. All things considered, we as a whole understand what a logo is.

A logo is an image or configuration used to distinguish an organization or association, just as its items, administrations, representatives, and so forth

In its least difficult definition, a logo distinguishes. It’s the means by which your organization is perceived and recalled among others. It likewise works as the substance of your business.

Your logo can likewise be a chance to say something about your association. Take Amazon’s, for instance. The smiley bolt imparts that the organization sells everything from “A-Z” and furthermore addresses how cheerful clients are at the point at which they shop with them.

One admonition is that despite the fact that a logo can pass on a more profound significance, it doesn’t need to. Indeed, most organizations attempting to settle on a logo are just asking a lot of it. Every one of the three of our creators concurred the vast majority put an excessive amount of confidence in logos (geeky configuration joke expected).

So recollect, a logo may assume a significant part, yet it isn’t all that matters.


This is a typical conflation, yet your logo isn’t your imagination. Also, your image isn’t your logo. Your image is immaterial; it’s your standing—people’s opinion about when they hear your name, what they inform others concerning you, and how you affect them. Your image is worked from 1,000 touchpoints with your clients—not from a logo.

Your visual personality

At the point when new organizations or associations demand a logo, a decent planner will say, “You don’t simply require a logo, you need a brand personality.” Logos are important for the image, yet they’re not the whole thing. They’re only one picture inside a bigger visual framework that incorporates your shadings, typography, photography, visuals, format, and so on

A pointer of accomplishment

Your logo won’t represent the deciding moment of your business. Enron’s logo was acceptable, however, the organization’s moral code wasn’t. Two Men and a Truck is a billion-dollar organization, and its logo is a stick figure drawing planned on a napkin by the authors’ mom. The best logo on the planet can’t save a bad business, nor can the most exceedingly awful logo keep down a genuine one.

Presently that we’re sure about what a logo can and can’t do, we should begin the plan interaction.

Instructions to plan a logo

Here are two things to remember as we make a plunge:

Configuration is a ton of procedures. Indeed, you should make something visual eventually. In any case, a lot of the work is vital, particularly toward the start. Beset up to accomplish more reasoning and dynamic than drawing.

You’re not simply planning a logo. Recollect that the logo is just essential for a bigger visual framework, and its individual pieces all need to cooperate.

To do this right, you’ll need to work in stages. While each planner’s interaction appears to be unique, the one we will control you through has five stages:

  1. Find
  2. Investigate
  3. Plan
  4. Refine
  5. Characterize

Each stage has its own objective, cycle, and deliverable. We’ll diagram why each stage is significant, the arrangement of activities or steps you need to take, and the last deliverable you’re running after—which you’ll require for the following stage.

Stage One: Discover


The revelation stage is the “issue” stage. Fashioners utilize this opportunity to coax out however much setting and foundation as could be expected to completely comprehend their customer’s organization or association, its qualities, business, brand credits, and so on This is additionally an opportunity to offer primer plan conversation starters about the ideal look and feel, all conceivable use-cases and any unquestionable requirements or exceptional solicitations.

As far as you might be concerned, this will be even more a self-revelation stage. You will likely have a strong comprehension of who your organization/association is, the thing that you have confidence in, what you need to achieve and how you need to arrive. Keep in mind, you’re not simply planning a logo. You’re forming your image personality.

While you may think you know these things, I urge you to go through the activity of recording your answers. My estimate is that there’s certain things you haven’t considered.


Ask yourself:

For what reason do you need or potentially need another logo? What’s the impetus for this plan?

What is the importance/story behind your organization name?

Who are your intended interest groups?

Who are your fundamental rivals?

What are your objectives for this new logo? How might “achievement” be estimated?

Who are your 3-5 top brand “good examples?” Who’s the look and feel do you appreciate?

What do you need individuals to feel when they see your logo?

What are the qualities you wish your image to communicate?

What are the one-of-a-kind attributes of your image’s character?

For instance: Is your image refined, inquisitive, nostalgic, lively, and so on?

This is an extraordinary asset to assist you with investigating this more.

What will be the principal use instances of the logo/visual framework? Social? Site? Shirts?

Setting matters!

Any unique demands or unquestionable requirements remembered for the plan? In the event that a visual revive, anything to keep up with the past cycle?


After you’ve addressed these inquiries, you’ll sum up the appropriate responses in an innovative technology that gives an overall outline of your business. You may include: your target for the plan interaction, the tone of your image, visual contemplations and an early vision for the plan framework and logo, including any subjects that surfaced in this stage.

Not exclusively will you utilize this system record to control your next stage, you’ll likewise utilize it to pass judgment on your prosperity all through the cycle. Toward the finish of each stage, assess your expectations by how well they satisfy the vision set up in the inventive procedure. At the point when sincere beliefs and inclinations unavoidably emerge, allude back to this record to remain objective.

Stage Two: Explore


This is your examination stage, yet “investigation” sounds seriously energizing. What’s more, it is, we guarantee. The investigation stage may very well be the best time and—as somebody who’s leaving on this plan interaction solo, and perhaps interestingly—the most supportive.

Basically, you’ll turn your concentrate outward to experience and investigate configuration out on the planet. Your objective here is twofold: Get taught and get propelled.


Start basic by googling essential plan standards. Look into the essentials like style, shading, and typography.

Our originators referenced that specific standards of shading hypothesis can be particularly useful for logo plans. Various tones summon various feelings and practices, assisting you with making the ideal enthusiastic reaction from your crowd. It’s intriguing stuff, truly.

sprout social logos

For instance, blue rouses trust, constancy, and authority. It’s no fortuitous event that blue is a mainstream decision for banks, Mastercards, and programming. Green inspires sensations of harmony, development, and wellbeing. Organizations like Whole Foods and BP utilize green in their marking to deliberately convey a degree of care for the planet.

Find which shading will inspire the sentiments you need from your crowd.

Whenever you have an idea about the fundamentals, begin gathering intel. Look first to your nearby rivals, at that point to your more extensive industry. Don’t simply take a gander at logos. Experience the whole visual framework by noticing brands across various channels, ie. site, distinctive web-based media networks, and so forth Take notes. What components stand apart to you, both great and awful?

Then, look outside your industry. Investigate what’s moving among the plan local area. Look to sites like Dribbble, Behance, and Brand New for ongoing innovative work from the world’s driving fashioners. Search #logodesign or other related hashtags on Instagram. The site 99designs additionally has a found page for plan motivation you may discover helpful.


Make a disposition board gather every one of the pictures, plans, shading blends, photographs, representations, and indeed, logos, you felt attracted to, and address the look and feel you need for your image character.

In case you’re feeling cunning, you can make a real board by reordering printed pictures. In any case, most originators keep it advanced. The most straightforward approach to gather is Pinterest, yet on the off chance that you need to share/survey effectively, simply reorder your pictures into an archive.

In case you’re attracted to a few plan bearings, make separate state of mind sheets for each. Make certain to incorporate short depictions about how each board’s visual decisions express the brand ascribes itemized in your inventive methodology. In a perfect world, you’d present these sheets to different colleagues to a chief, and they’d help you limited down to one bearing.

Stage Three: Design


At long last! The objective here is quite direct: Take every one of the contemplations and contributions from the initial two stages and begin producing some logo plans.


There’s a ton to consider when moving toward how to plan a logo:


Before you start, ensure you have what you’ll have to plan:

Pencil and paper

Outlining some primer thoughts is an extraordinary spot. Don’t over-confound this. Configuration is an iterative cycle. Regardless of whether you figure you can’t draw, make harsh representations of the thoughts in your mind. Your cerebrum will be compelled to think innovatively—which is actually the mentality you need…..


What is logo and Types of Logos

Logos are symbols made up of text and images that are used to identify a company, the products, and services they offered or any brand.

It helps customers understand what the company does? This small, tiny mark or image has its own value and worth. A logo often consists of a phrase and a symbol, sometimes known as a brandmark.

What does a logo do?

Logos serve many functions. A logo gives the business a unique mark that differentiates it from other businesses or competition.

A logo identifies key information about your business. It can communicate the industry you exist in. A logo builds brand recognition. Logos leave a visual impact that reminds the customers. Without mentioning the company name, it creates visual associations with a firm to help you remember your brand.

What are the elements of a logo?


Typographic elements of some sort are typically present in logos. Occasionally, it is accompanied by icons or symbols made of any kind of abstract geometric shape.


 Logos can be black and white, monochrome, or multicolored.


The context of a logo’s usage defines it as well.

We see logos in print, on business cards, on the internet, in advertisements, and on shops.

What makes an impressive logo?

A good logo successfully communicates its messages.

Types of Logos:

There are many different types of logos:

A logo can take form literal through symbolic, from word-driven to image-driven. Every kind of logo combines text and imagery to create a unique look and feel for your business.

The logo is the first thing your target audience will see on your stationery, letterhead, or on your website, etc.

Which type of logo is best?

Every style of logo design has benefits and drawbacks.

In general, all logos falls into five categories:

 There are 5 Types of Logos:

  • Wordmarks
    It has been designed to convey a brand attribute or positioning. These are text logos with a distinctive style that spell out the name of the company or brand.

These logos allow for the flexible usage of either or both elements in a range of applications by combining a wordmark and an icon or symbol.

  • Letterforms
    A distinctive design that uses one or more letterforms to help remember a company’s name. These Lettermarks are unique typographic letters. Many organizations used this type of logo to define the company’s products or services better than the full name.
  • Emblems
    A mark that combines a picture element with the corporate name. An emblem logo encases the company name within the design.
  • Pictorial marks
    A streamlined and stylized literal image that is instantly recognizable
  • Abstract marks
    A sign that may represent any major notion and frequently represents ambiguity in strategy. It is simple and the human mind can easily remember.

Use of a straightforward symbol or icon is recommended if you intend to grow a big company.

A solid logo is essential to build a strong business or organization. A well-designed logo can develop loyal followers through simplicity and memorability.

Make sure it will accurately represent the company when you design one. There are many factors to keep in mind such as:

The logo looks, what someone feels when they see the logo, the color theme, its shape, etc

The company should study and take extra care while the logo design project is assigned to an in-house employee or outsource to any website development company. Only a  mature, qualified, experienced & creative company can handle the project smoothly and can move the company on the right path.

Logo Design

LOGO Designing

Logo designing is becoming an essential part of any successful business. Any firm whether a profit-making or any non-profitable organization considers it an important marketing tool. The visual part has become an important tool for any branding strategy and due to which the role of the logo becomes so vital. The logo reflects about the company’s vision, mission, and everything the company possesses. In this aggressive & dynamic marketing environment Mostly, Logo designing has become essential and it is placed on the front cover of the company.

Nowadays, clients are attracted towards the visual elements so the logo serves this purpose and reaches out to the minds of potential customers quickly.

the logo is a visual element of your company and it attracts customers effectively. Logo designing created an impact on the company’s branding strategy. The clients perceive that the company having a good logo is a  professional organization. It attracts to new potential customers, increases credibility and it influences the buying decisions of the customers.

A proper logo enables the company to develop a good image in the eyes of their potential customers. Logos are an essential part of branding. It’s a visual representation of any company’s brand or business. A logo can make your business more memorable and attractive to the potential target market. A well-designed logo is a vital part of any company’s overall marketing strategy.

Nowadays, A good company when planning its branding strategy always begins with developing the logo, website & digital marketing. If we study, every successful business possesses a good logo.  A good logo reflects branding, image, reputation, and recognition. It makes the company unique among the competitors and gets remembered & recognized. From colors, fonts to images, the company’s logo provides essential information about that company. As a result, the logo allows customers to identify with the company’s core brand.

Some of the most common use cases for logo design are Website icons, Signs and banners, Product packaging, Advertisements, Business cards, Company letterheads, Sale promotion giveaways such as pens, shirts, mugs. One has to consider the logo’s shape and how it fits its surroundings

A good, professional company logo does not cost much but gained meaning and credibility for many years. It’s easier to remember and recognize a business through its logo design, than by its actual name. As Logo is important to any business’s success, nowadays, companies are hiring the services of those website development companies who are professional in this field.

When you begin, you will need to hire a corporate logo designer.  This is an important step as you will want to make sure your designer has the credentials you are looking for. The company should ask for a complete profile of the company hired for preparing the digital marketing plan, website, and Logo design. The company should study their previous and make sure whether that company has the capability to handle the entire work professionally. The company should review many times before selecting them for assigning them the project. There should be a clear correlation between the business name and the logo design.  A logo should be appropriately designed, meaningful, and should be memorable.

Any immature person who learn simply a short course of computer graphic sometimes claims himself to be a good logo designer. It is also very challenging for any client to judge whether the company that is in the business of logo design can be prepared a professional logo for their clients. The clients should be smart to evaluate the designer’s capability and should select only those company who understands the entire process of preparing the logo design project.

The designer should know the essential steps in order to become a professional logo designer. The designer should evaluate and understands the overall goals & objective of the firm. Knowing the client is the most important and is the key starting point. Finding the details and probing deeper is essential.

Finding the keywords and phrases through brainstorming technique. Bottom of Form

Competitor research is essential to identify the kinds of trends that are popular in the industry So the next step in the logo design process is to conduct research that what kind of logos competitors and industry leaders presently have.

Before deciding on the final design, the designer Many companies are looking for Logo Design Sydney, Logo Design Melbourne, Logo design Perth, Logo design Canberra, Logo Design Australia, Logo Design.

should take into consideration many of the ideas. The designer should not stick to one concept which attracts them rather the designer should sketch a variety of logo concepts and then compare the strengths and weaknesses according to the vision, mission, and overall goal of the company.
Creating the digital drafts in vector software is another worthwhile step.
Then the designer should select at least 3 out of many designs is the beginning of the final decision.

There are companies that appoint freelancers or sometimes they outsource the logo design task to someone with more expertise. Asking for comments from your friends, co-workers, neighbor, who belongs to the same field is also a part of the logo design process which is an easy task.
The designer should keep in mind that their customer might ask to change in the logo design which they may thought is the most perfect design you have made. This is the most challenging part.

It is the duty of the Logo Designer to inform the client of any fonts used in the logo for future branding projects because of the logo development. Besides the design, the logo’s sizes, shapes, fonts, colors, create a good impact on the customer or any visitor. Colour definitely plays an important role.

A cool, well-defined, smart, aesthetic, and creative logo brings life to the company.

hire a graphic designer

Why You Should and Should Not Hire a Graphic Designer for Your Small Business?

With the world becoming more and more connected and the competition getting fiercer, standing out from the crowd is becoming even more important than ever before. Businesses can attract customers visually by creating engaging branding elements such as logos, flyers, brochures etc. To create these, you might be looking for graphic designer.

Don’t know what is graphic designer job? How can it help your business? A graphic designer let you inspire, captivate, and impress your audience with designs. This can not only make a great first impression but can also show your customers that you are a professional entity, so they are more likely to do business with you. Unfortunately, small businesses have a tighter budget so they can not afford to hire the best graphic designers and graphic design agencies.

In this article, you will learn about reasons why you should and should not hire a graphic designer for your small business.

Why You Should Hire A Graphic Designer for Small Business?

There are many reasons for hiring graphic designer for your small business. Some of them are as follows:

  • Delivers exceptional results

Professional graphic designers have a strong portfolio which showcases their past projects. This gives you a clear indication about where you should hire that graphic designer or not. You can rely on them to deliver creative and innovative designs.

  • Relevant industry experience

Some graphic designers have years or even decades of experience of working in the industry. They have completed projects from different industries which give them a clear understanding about needs of that industry.

  • Saves your time and money

Hiring a graphic designer is an investment, which can bear fruit in the long run. It can save a lot of your time and money.

  • Make your business stand out

By using their creativity and design prowess, graphic designers can help you carve your unique brand identity and differentiate your brand from competitors just like web design company in Australia help you to do.

Why You Should Not Hire a Graphic Designer for Your Small Business?

Here are some of the reasons why you should not hire a graphic designer for your small business.

  • Time Consuming

Finding the right graphic designers is not easy. It requires lot of research, which can take anywhere from weeks to months.

  • Expensive

Top graphic designers charge a premium for their design which most small businesses cannot afford. Even a logo can cost you hundreds of dollars, so you need to be vary of that.

  • Design is subjective

What works for others might not work for your business so adopting the same approach can prove to be disastrous. Everyone looks at the same design in different ways so there is no single design standard that can be followed. This makes it difficult to identify the true value of design.

Will you hire a graphic designer for your small business or not? If yes, why? If not, why not? Let us know in the comments section below.


Logo Design: The way to show your image to the world

With the ceaselessly changing promoting world, the definition and method for showcasing an item or administration have changed moreover. The internet has grown an extraordinary medium to promote an item, thought, or administration of any sort. Inside the overall logo design system, various strategies are developing as astounding instruments of advancement. Streak is the procedure wherein an individual may click specific components of an image and get an energized response. These carry the meaning of promoting to a fresh out of the box new level through and through. To have the option to make the perfect blaze standard, you will require the assistance of a Flash program.

A reasonable Flash application has inbuilt blaze tests, which can help structure a Flash flag. It gets easy to design a Flash pennant with the use of layouts. These layouts are fairly more frequently planned by expert originators keeping up all business details as a top priority. You don’t have to stress over your blaze flag. The blaze formats are made for both expert and novice business visionaries that need different showcasing and promoting strategies to publicize their item. Using a model is a disentangled strategy for building up a Flash all alone. With adaptable decisions gave in the layouts, it is conceivable to develop an orderly arrangement of planning streak your self.

A decent blaze plan programming isn’t intended for a master architect alone, and everybody can utilize it no problem at all. In the first place the arranging procedure, you need to choose a format that suits you best and do a smidgen of alteration to it. Altering must redo the form under your needs. You can without much of a stretch change the substance of blaze introductions and give it a customized touch by including or killing specific segments. You may consist of a static or energized background to the layout. You may even embed your association’s logo to cause it to appear as though your own one of a kind. You can enter captivating foundation shading subjects or apply impacts, for example, angle to the foundation.

You may likewise redo the Flash pennant with the expansion of content, picture, images, and shapes. Logo design Australia has a very versatile range of options for you to grab from, so it would be a good idea to make use of the choices at your touch. Besides this, you may apply exciting changes and embellishments to a few articles showing up on the pennant. You may even include callouts, clipart, inscriptions and superimpose sound to your slides. A decent program loans you the total opportunity in structuring a staggering Flash by doing a bit of altering to the formats. You can easily make phenomenal blaze standards and a stellar graphic design for your site utilizing a fantastic system and without extra work. Logo design Sydney based has become a thriving business venture, so you’ll discover a lot of choices. You must always ensure that you can trust the activity of the company that you are working with. For this, you should ask for a portfolio of their past work. This way, you can get an idea of their previous clients, as well as the quality of work they maintain, which gives you an idea of the kind of work they can do for you. Graphic design Australia is a rising market, so you should trust who you go into it with, for they can take you very far.


Choosing Freelance Graphic Designer – 3 Steps For Making The Right Choice!

OK, since you are here it’s OK to believe that you are looking to get some insights to the freelance designer hiring process. Moreover, since you are already looking to hire freelance graphic designer, I believe you must know the benefits of outsourcing graphic design needs and the benefits an experienced freelance designer can deliver to your business.

Now, before we move on and share some steps to choose the right freelance graphic designer, just remember that it’s going to be a time-intensive journey. You would have to put your time and effort to be able to make the right choice to be able to identify the perfect resource who’s not only skilled in graphic designing or logo designing but is capable of understanding your business model and help you achieve business bottom lines with exquisite designs as a visual marketing technique.

And since choosing the best freelance graphic designer cheap isn’t the easiest of the task, we have come up with a maestro step-wise approach to help you in your quest to hire freelance web graphic designer

So, without wasting any more time, let’s just directly jump over to our main theme and we will meet at the other end of the blog…

Do I need a professional designer?

Most definitely you do.

Yes, I know times when the only work for graphic designers was to design websites or business logo. However, those times have long gone by and the reality of today is that graphic designers have become quintessential for success of all online businesses. The massive penetration of social media has dramatically transformed the traditional role of graphic designers and today every business needs a professional designer (full-time or freelancer) to keep up with its online reputation management as well as interact with customers in ways which they love.

Now, with so much at stake, you definitely can’t settle for any graphic designer but need to make an intelligent choice. To be more precise, to be able to run a successful business, you need a professional designer who isn’t only well-versed with the tools and techniques of designing but also understand the unique needs of your business and able to create graphics that relate with your target audience. Now, it’s entirely up to you to decide if you want to go with a full time designer or choose to outsource designing needs to a freelancer. The only thing that matters here is that you need a professional designer to keep up with your business needs.

How to hire a freelance graphic designer

I believe you got an idea for the importance of graphic designer. So, now let’s revert to our main theme; how to hire a freelance graphic designer. And since you are looking for “freelance” designer that means you are looking to cut back the budget with a cheap alternative to full-time designer. This frankly is a great idea taken-up by many businesses nowadays. 

So, let’s start our steps to help you choose the right freelance graphic designer:

  1.   Have a clear understanding of your project objectives

Frankly, having a clear understanding of the objective isn’t just related to hiring a freelance graphic designer, rather it is valid for all business aspects; and even life. Thereby, when you are looking for a suitable designing candidate, you should first have a clear picture of the objectives you want to achieve from that person.

Remember, just like any other profession, not all web or graphic designers are equal (Even if they are technically equitable). In reality, designers have their specialties in specific fields; for instance, while one designer may be great in logo designing, the other may have mastered the art of creating enchanting illustrations. 

At the end of the day, it all comes down to your specific needs and business objectives you want to achieve.

  1.   Create a detailed design brief

Generating design brief is as important as having clear objectives (you may see it as the extension of the latter).  Now, the reason you need to prepare a detailed design brief is to ensure that you are able to communicate your requirements and requirements to the designer clearly. The best way to have a design brief prepared is to call upon a meeting with the marketing team and list down their needs.

The design brief document will serve as a job description for the designer and would help him relate to his role better. 

what’s included in the ideal design brief?

Well, when you are looking to hire a freelance designer, you should consider the fact that the person you’ll be hiring won’t be having the level of interaction with other team members as an in-house designer, thereby he will be heavily relied on the design brief to perform his job.

Here are some important components of the design brief you should provide to freelance graphic designer:

  • A brief intro to business
  • A detailed briefing for project requirements
  • Brief for the project manager
  • Brief about his roles and responsibilities
  • Your input (things you will provide; this may include stock images, staff images, etc.)
  • Target audience
  • Budget
  • Deadline
  1.   Screening criteria

Last but not least, you should be able to follow a systematic screening process to be able to assess the best candidate and make the right choice.

A fatal mistake which many businesses make while hiring freelance staff is to lower the screening criteria as compared to hiring a full-time in-house employee.

Remember, your choice of freelance graphic designer will be as important as any of your in-house team member. Thereby, you should stick to the organizational screening process (even more thorough). 

Perhaps, the first criteria should be to have a detailed look into the designers’ portfolio, followed by reviews from past clients and at the end of the hiring funnel should be recommendation or references. Following this strategy will certainly help you in choosing the best candidate with candid expertise.

Ready to hire a freelance graphic designer?

There you have it, a detailed systematic approach to hire the best and ideally suited designer for your business at affordable pricing.

Just remember, freelancing has become an enormous industry with hundreds of thousands of thoroughly professional and aptly skilled designers ready to serve your needs at nominal pricing. All you need to do it to follow the right approach and search in the right place.

How To Get The Best Sports Team Logo Design – A Step-wise Process To Best Sports Logo!

A sport’s team fan who actually worth’s the salt is able to recognize the team from distant by just looking at the team’s logo. In fact, for any sports team, the two most important element that relates them to their fans and gives the team its unique identity include team colors and team logo.

While choosing the colors can be a simple process and often the first thing along with the team name that a sport’s team decide on, sports team logo design can be a bit trickier and an extensive ask; especially for people who aren’t well-versed with the process of sports logo design.

I mean, how do you even start the process?

Well, the fact that you are here means that you are looking to design your own sports logo, and luckily you have landed on the right page. Below we have come up with a detailed stepwise process to guide you through the process of designing sport’s team logo – the right way.

Already excited?

Well, let’s just cut the talk and jump on our business.

Why you need a sports team logo?

Ok, before we began explaining the process of sports team logo design, let’s just start with this assumption that why you actually need a logo for your team?

In fact, a better question can be, do you really need a logo?

I mean, what’s bad in just keeping your team name as the identity, right?

Well, for all the good reasons, “sports team logo” is a “nicest thing to have” for your team.

It helps your team get a unique identity

Besides, the logo isn’t just to be displayed on the league table or printed at the back of tees, rather it transforms into the club identity to which each and every team member and fans relate to.

Just like the flag of a nation, the logo of a team becomes a powerful icon, an icon that instigates emotions, sense of belonging, unity, support, and loyalty.

All great up till now, huh?

Well, it goes much beyond that!

It gives your team a professional look:

See, the emblem you are going to design for your team won’t just be to attract or relate with the fans, rather it will become your team’s mission and vision; giving you a professional outlook.

A sports team logo will reflect your commitment to the sports and how serious you are to take along your emblem and your team.

In fact, even if your team isn’t part of any professional league, keeping up with a well-designed and professional created logo will help instigate a sense of professionalism amongst your players as well as on opponents and sponsors,

Well, you get the idea behind the significance of team logo design, right? This was important to mention to give you the idea of enormity and nerves that are at stake here.

Now, let’s just jump into the process of creating some seriously good stuff for your logo…

How to design a Sports team logo?

Here’re the steps that can help you create the best professional logo for your sports team:

  1.    Brainstorm

Every great process began with an idea and that’s also the case with any professionally designed logo for a sports team. Before you delve any deeper into the logo design process, you need to brainstorm about the basic idea you want to work on.

Think about the message that you want to communicate with the team and fans.

We already talked about how the logo becomes the identity of the team right?

Well, here’s time to think about the identity and legacy you would want to carry with your team…

Think about the values you want your team to abide by…

Think about the spirit you want your team to carry…

Think about the message you want to give your fans…

Getting answers for all these questions can be a great beginning for your process of getting the best team’s sports logo design.

  1.    Research Existing Examples

Ok, once you have a basic idea about the looks and message you want to convey in your logo, it’s time to look up to some existing examples.

This is an important step and fortunately one of the easy steps (the blessings of living in an age of the internet).

You can just get on with online searches for queries like “[Your sports name] team logo design” and other similar queries to have some inspirations for your own team’s sports logo designs.

In fact, there are complete websites dedicated to sports logos like:

  • DeviantArt
  • Logo Gala
  • Dribble
  • Etc.

All of these can prove exceptionally useful to get you started with an inspiration.

  1.    Start Sketching

Ok, now that you have the message and inspiration for your sports team logo design, it’s time to jump-start some sketching…

Yeah, it’s a fun part and you don’t have to have a degree in arts to sketch some rough lines highlighting your idea of the logo.

This isn’t the end product, so you can be as creative as you want and sketch as many ideas as you may bring up – there’s no censorship to stop you…

Just try t be creative and play around your mind to come up with some unique shapes, geometries, and colors that can best represent your team.

  1.    Hire a professional Sports team Logo design agency

Now that you have gone through all the steps and have some best ideas for your team logo design, it’s time to hit the market and hire a professional sports logo design agency, which can refine your ideas and transform your “half-ass sketches” into a professional logo.

Now, the idea of hiring an agency over freelance sports logo designer is because of the access to multiple resources an agency have against a freelancer who is a “lone-warrior”.

Give the agency your input for the message “step-1” you want to convey and how you would like to have the shapes or colors and then trust their professional skills to give you the best “logo for your sports team”.


There you have it, a simple yet thoughtful process of getting the logo for your sports team. Now go out there and use it across all platforms and cherish the fan following that’s sure to follow, shortly!